ZEEKR celebrated the launch of its new Stockholm Showroom, the first ZEEKR Center in Europe, located in the fashionable Norrmalm district, at the heart of Sweden’s capital city.
More than 220 guests – customers, global media, and VIPs – attended an exclusive evening event hosted by senior ZEEKR executives.
ZEEKR’s first European showroom is located in the fashionable Norrmalm district, at the Gallerian, Hamngatan 37. Hosting more than 220 guests at the prestigious new location were senior executives from ZEEKR Europe, including CEO Spiros Fotinos.
The beautifully-lit space was designed to be the perfect setting to showcase the brand’s luxury electric vehicles, and taking pride of place were the first two models launched in Europe: the ZEEKR 001 luxury shooting brake and the ZEEKR X urban compact luxury SUV.
Providing live entertainment throughout the evening were DJ Tina Misaghi, who played her set from within a ZEEKR X, and five-time Grammy-nominated electronic music pioneer Suzanne Ciani, who brought her unique synthesizer sound to the showroom. As well as gourmet food and signature cocktails, guests could also sample a curated selection of fresh aromatic herbs from plants grown within a bespoke greenhouse.
The next ZEEKR Center to open will be in Amsterdam, the Netherlands, in December. More will follow from 2024, starting in Germany, to support ZEEKR’s ambition to expand its presence to most countries in Western Europe by 2026.
Source: ZEEKR
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